The 2018 ESSENCE Festival® presented by Coca-Cola® attracted more than 510,0000 attendees to New Orleans this Fourth of July weekend, marking one of the largest gatherings in the event’s 24-year history. For the first time ever, all three nights of the ESSENCE Festival concert series at the Louisiana Superdome sold out. The extraordinary turnout underscores ESSENCE’s engagement of Black women around community, culture and content – which was brought to life in innovative ways at the annual celebration.
Many of the biggest names in the entertainment industry including Janet Jackson, Mary J. Blige, Queen Latifah, Snoop Dogg, The Roots, Erykah Badu, Jill Scott, Miguel and others performed at the event’s nighttime. More than 100 influencers, leaders, creators and celebrities participated in the Festival’s daytime experience – rebranded as ‘Conference & Expos’ with programming across eight tracks spanning Beauty & Style to Business & Entrepreneurship. Powerhouse speakers included Lena Waithe, Lester Holt and New Orleans Mayor LaToya Cantrell as well as favorites Rev. Al Sharpton, Congresswoman Maxine Waters and Iyanla Vanzant, among many others.
Check out some of the highlights captured by our cameras below!
Host: Robin L.
Filmed/Edited By: Jena Green